Producers notes in connection with tasting actions could here, for example, enable the desired contact of the consumer to the regional producers. A stronger commitment might be worth quite that 2011 was a boom year with almost 10% sales growth for the German ecological and organic market again. Thus the organic market in an otherwise stagnant food market is still growing. As the price differences from organic of to conventional raw materials except for milk and beef, again in 2011, assumes the DBV for 2012 by a further transition to organic. The e-coli crisis has hit very hard the vegetable growers in 2011, however, and until the end of the year these markets had not really recovered from the shock. But for the German vegetable production the conditions were difficult, already before the start of the Freilandsaison so the German farmers Association.
In contrast to the previous year the German Freilandsaison due to the beautiful weather at an early stage and with rapidly rising amounts. As a result of the over-supply, the starting prices for colourful salads and lettuce from German farming were significantly lower than in previous years. Until mid-May, prices starting from station to plummet further, bringing you marketers already moving before the e-coli crisis in the direction of the crisis year 2009. The private households in Germany bought 2011 while about 1 percent more fresh vegetables, they spent 3 percent of less but overall. For 2012, it is to be hoped that consumer confidence will return and plays with the weather for the producers. The fruit harvest was again below average according to GNI 1.23 million tonnes. They were crucial in apples, significant frost damage occurred in particular in the North and northeast of the Federal Republic. The summer fruits, strawberries weaker production was offset by cherries and plums. The inclement weather has pushed the German fruit harvest for the second time in a row under the brand of 1.32 million tonnes.